Chief Executive Officer (CEO) and Chairman
Atila Noronha was born in Sao Paulo, Brazil. He is a mechanical engineer from the Pontifical Catholic University of Rio de Janeiro with an MBA from both, that University and Ohio State University's Fisher School of Business. He took his first career steps at Embraer, one of the largest aeronautical manufacturing companies in Brazil until in 1991 when his life took a complete turn and he was recruited by a large gastronomic franchise company. After living and working between the US and Brazil, in 2018 he joined the G&N Brands team, taking over as Chief Executive Officer (CEO). That year he moved to Santiago in Chile. In 2020, he also took over as Chairman of G&N Brands and, in the midst of a pandemic, the company innovated with its first Virtual Restaurant. He worked towards the launch of the Barrio Chick'en and Blo-Ke Burger brands in 2022.